415/OHLONE LAND

Hello! ︎ My name is Morgan Lee. I am a creative with a focus on typography, illustration + branding — inspired by the paradox of past + future in the present.

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︎︎︎ Email
︎︎︎ Instagram
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Hello! ︎ My name is Morgan Lee + I am a designer with a focus on illustration, typography + branding — inspired by the paradox of the past and future in the present.

Expand



︎︎︎ Email
︎︎︎ Instagram
︎︎︎ LinkedIn
︎︎︎ Resume


05 Edie’s
2021/Brand + Packaging 



CREATED: 2021
TYPE: Brand + Packaging
EDIE’S SITE: Here
Edie’s Sweets is a small buisness that produces vegan, organic, and allergen-friendly sunflower butter cups inspired by East Asian flavors. This rebrand and new packaging helped transition Edie’s from a home kitchen to a manufacturer.

Illustrated location-based packaging features a camping van, which inspired the cups to be made. Started by two college students, Edie’s new branding represents the fun and liveliness of exploring the San Francisco Bay Area. Edie’s sunflower butter cups can be found online and in local supermarkets.





© 2023 MORGAN LEE